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One example of a legitimate green MLM company is Shaklee, a leading purveyor of nutrition, personal care and household products. Started in 1956 by research chemist Dr. Forrest Shaklee, the company’s initial product line of natural nutritional supplements sold well, thanks to a network of eager distributors selling to their friends and neighbors.

The founder’s personal motto, “Follow the laws of nature and you’ll never go wrong,” imbued a sense of environmental responsibility to the company. In 1960 Shaklee blazed a trail with Basic-H, the first mass-marketed biodegradable household cleaning product.

In 2000, Shaklee became the first independently verified “climate neutral” company in the world by offsetting its carbon dioxide emissions with investments in various renewable energy projects. This year the company embarked on an ambitious campaign to plant a million trees across the U.S.